From iconic department stores to indie boutiques and streetwear hotspots, London is a paradise for fashion lovers. Whether you’re visiting the capital for the first time or you’re a local ready to refresh your wardrobe, here are the 10 best shopping streets in London for anyone obsessed with fashion.
1. Bond Street – For Timeless Luxury
The epitome of British elegance, Bond Street in Mayfair is where you’ll find Chanel, Louis Vuitton, Cartier and Hermès. Perfect for investment buys, bridal accessories or that one pair of sunglasses you’ll wear for life.
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2. Oxford Street – For High Street Icons
Love a good high street haul? Oxford Street is home to ZARA, & Other Stories, Nike Town, Urban Outfitters, and the iconic Selfridges. It’s fast fashion, flagship-style.
Check out our Oxford Street shopping survival guide
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3. Carnaby Street – For British Cool
Located in Soho, Carnaby Street blends heritage and trend. Shop Dr. Martens, The Kooples, and Skinnydip London, then grab a bite at Dishoom Carnaby.
Visit Carnaby.co.uk for the full brand list
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4. King’s Road – For Understated Glamour
In Chelsea, King’s Road delivers relaxed, refined style. Think Cos, Zadig & Voltaire, Anthropologie, and independent jewellery designers like Monica Vinader.
Discover Chelsea’s shopping scene
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5. Brick Lane – For Vintage Finds
If you love the thrill of the hunt, Brick Lane is home to Beyond Retro, Atika, and Rokit Vintage. Expect retro windbreakers, Y2K bags, and secondhand denim with character.
Browse our London vintage shop round-up
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6. Marylebone High Street – For Quiet Luxe
This chic West End gem is perfect for those who love subtle, sophisticated shopping. Browse Sézane, Reformation, Daunt Books, and minimalist British brand TOAST.
Marylebone Village Official Guide
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7. Columbia Road – For Sunday Browsing
Yes, it’s known for the flower market — but it’s also full of independent homeware, fashion and lifestyle shops like Strange Fruit and Nom Living.
Visit Columbia Road’s shop directory
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8. Redchurch Street – For Modern Minimalism
This Shoreditch street is a favourite among creatives. Find A.P.C., Sunspel, Labour and Wait, and Aesop, all within a few stylish strides.
See our Shoreditch shopping and coffee guide
9. Seven Dials – For Boutique Gems
Hidden behind Covent Garden, Seven Dials is home to Neal’s Yard Remedies, Miller Harris, and Astrid & Miyu. Also nearby: the colourful, Instagram-famous Neal’s Yard courtyard.
10. Portobello Road – For Boho Fashionistas
Known for its antiques market, Portobello Road also offers vintage fashion stalls, handmade jewellery, and designer resale shops like Found and Vision.
Final Word
Whatever your personal style, these London streets deliver style, inspiration and unforgettable shopping experiences. Want more? Explore our guides to:
